In recent years, the CAB has created four high profile Gold Ribbon award categories celebrating Aboriginal Programming and Diversity in News and Information Programming.

In 2005, the CAB created the Gold Ribbon Award for Excellence in Aboriginal Programming for Television and Specialty and Pay members, which was launched at its Convention in Winnipeg. Gold Ribbon Awards in this category have been presented since then, with the 2008 Gold Ribbon awarded to the CHBC-TV, Kelowna, Canwest for its entry, Magic on the Water.
Click here to view the video clip.

Christine McGinley (centre), Senior Vice-President, Operations, Canwest
accepts the 2008 Gold Ribbon Award for Aboriginal Programming from
Marc-André Levesque, President & COO, RNC MEDIA INC. and
Tara Rajan, Vice-President, Research & Policy, Canadian Association of Broadcasters

The Gold Ribbon Award for Aboriginal Programming in Radio honours the station that has made the greatest contribution to the development, creation, and broadcast of an outstanding Canadian program or series dealing with an Aboriginal theme or tackling an Aboriginal issue and designed to develop awareness in the station’s community.  The winning entry, Cree Ways - Living with Diabetes, was submitted by CJNB/CJNS, North Battleford, Northwestern Radio Partnership and Rawlco Radio. Click here to listen to the audio clip.

Pam Leyland (centre), President of Rawlco Radio Ltd. accepts the
2008 Gold Ribbon Award for Aboriginal Programming from
Marc-André Levesque, President & COO, RNC MEDIA INC. and
Tara Rajan, Vice-President, Research & Policy, Canadian Association of Broadcasters

Two Gold Ribbon Awards were created to celebrate Diversity in News and Information Programming in 2006.

For Television and Specialty and Pay members, the award ‘honours the station or service that has broadcast an outstanding report or story dealing particularly effectively and accurately with issues relating to social diversity, including race, ethnicity and persons with disabilities.  This includes a single in-depth report or series of reports or a documentary designed to develop awareness and reflect the community’.  CFMT-TV Toronto’s The M Word - Canada's Multiculturalism: a Work In Progress, (OMNI Television.) was the recipient of the 2008 Gold Ribbon Award in this category.  Click here to view the video clip.

Madeline Ziniak (centre), National Vice-President, OMNI Television accepts
the Diversity in News and Information Programming for Radio members from
Rob Braide, Vice-President, Branding, Communications and Industry Relations,
Astral Media Radio and Elaine Ali, Senior Vice-President, CTV Stations Group

For Radio members the award ‘honours the station that has broadcast an outstanding report or story dealing particularly effectively and accurately with issues relating to social diversity, including race, ethnicity and persons with disabilities.  This includes news reports, documentaries, public affairs and continuing series designed develop awareness and reflect the community.’ The winning entry, Cree Ways - Living with Diabetes, was submitted by CJNB/CJNS, North Battleford, Northwestern Radio Partnership and Rawlco Radio. Click here to listen to the audio clip.

Pam Leyland (centre), President of Rawlco Radio Ltd. accepts the Diversity in News
and Information Programming for Television and Specialty and Pay members from
Rob Braide, Vice-President, Branding, Communications and Industry Relations,
Astral Media Radio and Elaine Ali, Senior Vice-President, CTV Stations Group